The ubiquitous Saysettha OT for the Lao script (sample below) is a free download with a very honourable and straightforward goal: making Lao script accessible for computing. Since this typeface is used in a wide range of applications, it is something like the generic typographic image of Lao script today, comparable to Arial in the Latin script world.

In the design of the Vientiane Lions logo, I tried to come up with a word-mark that adds a unique look while respecting conventional practice. In the analysis of Saysettha I noticed some details that had to be addressed. Especially black spots at stroke-overlaps, edgy conversions from straights into curves, inconsistent stroke treatment and faulty mark positioning were issues I tried to overcome.

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